Propensity to List: Winning the next listing

Type

Product Design

client

REA Group

role

Product Designer

year

2023

Project Overview

This initiative explored how we might leverage our property data and models to help customers focus their prospecting efforts on properties that are more likely to list in the near future. Due to the sensitive nature of this project, please contact me directly if you'd like to know more.

My Role

I drove the design and discovery of this new potential data product, working closely with a senior product manager to explore and test product desirability, feasibility and viability. During this initiative, I also mentored a graduate designer throughout.